I have to agree with everyone here that you can't really judge if you haven't tried it in however many years, and if Prozach and I are agreeing you are probably on the wrong side of opinion here The homemade cooler lunch will be cheaper sure, but is it a better value in terms of quality and/or time? Leaving the park to eat is a time consuming hassle. I would say no, the new Farmhouse restaurant back by SV has some legit good stuff to eat and I don't mean just compared to other theme park food; but the point is you need to try it before you make a judgement or you're just assuming and you know what they say about that.
For many families no specific ride matters more than another. Mom/Dad/Grandma/Grandpa may or may not want to or be able to ride much BUT if there are other things to do.......like a beach, bars, live music, cool places to eat and hang out, an old style beach pavilion with several of those things, etc, etc. then yes, it will attract families. You need to look at the boardwalk area as a whole not just how attractive one particular ride is. Families pay the high price for the Breakers not just for the convenience but also because some family members can enjoy the day doing things other than rides while other family members can stay at the park all day and no one is "stuck" waiting somewhere they don't want to be.