Yeah but there are a lot of things that point to a member of the Beast family.
1) In Kings Island's official website when you put the arrow on the wooden crate it shakes, (like some huge beast trying to get out).
2) The moving eye.
3) The people in the 3 short videos you can find by clicking on the box that shakes are obviously running from something and they seem to be as scared as the people in Blair Witch.
I really didn't want to get involved too heavily in this nerdy, frantic, and often times fanboy-ish speculation, but, it cleary is not going to be another "Beast". What would it be? Grandson of Beast? 5th Cousin twice removed of Beast? They are just using the "Beast" thing as a marketing gimmick. The eye that is seen is something of a reptile. I would like to say that I will have to go with Wes' rendition as the most plausible at this point.
I don't want to be a fanboy either and Yes any other beast family names I can think of would stink, but reptiles are genrally slow to human standards so I don't think you would need to run from any reptile, not that a snake theme would be bad. There are alot of other snake themed coasters. Well unless it was a giant anaconda that had a little too much sugar but you know what I mean.