My understanding is there will be *some* theme, albeit not on the level of GCH or WDW's better themed resorts, but still a step up from PPH or DLH. The concept art is more illustrative of the location and integration with DTD than firm theme concepts. As you point out part of the purpose of the project is creating a more seamless resort experience (both thematically and functionally) and the new hotel's theme is expected to flow with an overall resort theme.