I really don't see any point in trying to compete with Disney right down the street, or even any other park. If you want to enjoy family oriented attractions then go to Disney, If you want heart pumping thrills, and maybe a bit of family attractions to go with it then go to Knotts Berry Farm. Disney and Knotts are two entirely different parks each having their own things to offer. That being said, during the Halloween season Knotts has Halloween Haunt while Disney has Mickey's Halloween Party. If you want to be scared out of your whits then go to Haunt, if you want something maybe a little bit more age appropriate especially for younger children then go to Mickey's Halloween Party. I think its best for any amusement/theme park to just be itself.