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Visionland's Zoomerang roller coaster is expected to not only be a boon to the park, but also to Bessemer as well.
The new steel coaster from Australia is to make its debut when the park opens May 8.
Visionland officials don't talk attendance numbers, but they expect attendance to increase 25 percent just because of Zoomerang.
"It's going to be huge," said Bev Spahn, Visionland's marketing director. "We expect to meet that goal."
The $5 million triple-loop coaster was originally scheduled for the 2006 season, Spahn said.
"We moved it up because we expect it to do so much for the park," Spahn said.
Good news for the park means good news for Bessemer.
"The additional attendance means more motel room rentals, more people eating at restaurants and just the overall adding to the tax base," Spahn said.
A steel roller coaster is often seen as a star attraction at an amusement park and can be a big draw for new visitors, and especially, coaster enthusiasts, park officials said. Officials said there is a huge demand for this type of new attraction at Visionland.
"We're not Six Flags," Spahn said. "Birmingham can't support a Six Flags, but it can support something in the middle, which is what we are. Visionland is a phenomenal theme park. It's good for the state and the Birmingham area."
The coaster will introduce a lot of people to Bessemer for the first time, said LaTasha Cook, vice president of the Bessemer Area Chamber of Commerce.
"Roller coasters are pretty big," she said. "It's going to draw people who are going to also buy gas and perhaps do some shopping. I think it will have a huge impact on our tax base."
The 125-foot coaster is currently under construction. Testing is expected some time in April, Spahn said.
Last edited by larrygator on Wed Nov 21, 2018 4:27 pm.
It seems like they are obviously marketing the fact that it's from Australia. Not really a bad move when you think about it. It helps add to the "mystic" of the new ride. "Look Ma! It's from another country!"
I can't say for the general public but the addition of a boomerang makes me want to go back to the park so much less. That park has some amazing potential and an awesome woodie, but in the state it was last year it is really ghetto and boring.
What year did you hit Australia's Wonderland? Was the Anal Probe freefall tower built yet? I heard that was wild! I wonder if they scrapped it or sold it? I'm sorta irked that they changed the Demon's colors. I thought an all-black Boomerang looked sweet! Yellow and Green and going to fade so quickly.
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