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Revel Casino to become "World's Largest Water Park"


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Not sure where else to put this, or if there is an Atlantic City (or Steel Pier?) thread. If it's already been posted, my apologies - a search turned up nada.

 

Revel to become water park

 

CAMDEN - Revel Casino Hotel's new buyer plans to build a huge water park and run high-speed ferries from Manhattan as part of a grand redevelopment of the shuttered megaresort.

 

Glenn Straub, a flamboyant Florida developer who is buying Revel out of bankruptcy, detailed some of his plans during a break this morning in a hearing on the final court order approving the $95.4 million sale.

 

U.S. Bankruptcy Court Judge Gloria Burns approved the order.

 

Straub told reporters he wants to build the world's biggest water park at Revel, what he described as a $108 million project that would be both inside and outside the Boardwalk complex.

 

He also mentioned having high-speed ferries or catamarans operate between Atlantic City and Manhattan to bring tourists from the New York market.

 

Straub also disclosed that he will remove the Revel brand from the building and sell the naming rights to the casino.

 

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I have a close friend who works for A.C.'s tourism/marketing dept - with all of the recent casino closings, there has been a lot of local chatter about trying to aim for a more family friendly feel, focusing less on gambling/nightlife and more heavily on amusements and family friendly attractions and resorts, so this could be the start of that.

 

Personally we can get to A.C. in about 45 minutes on the train, but generally only stay at The Borgata which is on the other side of town from the beach/boardwalk. I'm also not a huge water park dude, but I would be interested to check this out if it does happen since its so close.

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^ I'm not saying it would work for A.C. but the focus on nightlife/gambling certainly isn't working at this point. I think it's now 4 casinos/resorts that have closed in the last two years in A.C.? They really aught to concentrate on sprucing up the non-resort sections of the city, most of those areas are really kind of scary.

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It will fail. I worked in AC for 4 years until recently, and that area of the city is not going to bring anyone in. Revel is too far north on the island, away from anything, in the center of one of the rougher neighborhoods which looks like camden with a beach. Even on holidays, that end of the boardwalk is EMPTY. Revel needed to be built closer to midtown.

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How did that family friendly thing work out for Vegas?

 

Seriously though, I'd be surprised if this ever really sees the light of day.

 

Agreed. Most (if not all) the states around NJ have casino gambling now, so most folks have zero reason to go to AC. And this idea really sounds like something that will never ever get built.

 

dt

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I believe Revel is just one of three or 4 major casinos/hotels that have closed in Atlantic City in the last few years. Doubt this will work, but the gambling market is gone now since so many other states have gambling.

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Xanadu next to MetLife Stadium is going to have KatzenburgLand in it... Don't remember if it had a water park portion or not, but geographically the "day trip" market between that part of New Jersey and Atlantic City is entirely different, so I wouldn't see them conflicting too bad. Great Adventure with Hurricane Harbor is right in the middle of the two, and there's Action Park in North Jersey, plus Sesame Place just over the border in PA. If it's a GOOD indoor park it might be a draw in the cold months... I have not heard anything good about those Sahara Sam's places.

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Revel closed only a few weeks after I visited the place, and I was bummed to see it closed. Compared to the run-down Showboat and Taj Mahal (both of which had horrifically broken marquees that mangled their names), Revel felt modern and trendy and was more like a resort and less like a casino than the others. That being said, it's location was far away from the main strip of the "well known" casinos that were available, which I'd imagine led to its downfall. Revel and Hard Rock Park are continue examples of the importance of location. Just because you build it, doesn't mean they will come.

 

I'm not holding my breath on the water park idea either.

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Location may played a small role in the Revels downfall but it's more likely the fact that they tried to be something that the market didn't want. Mainly a Las Vegas style casino that focused on dining and entertainment rather then gambling. The casino felt like an afterthought. The Borgata is in a similar location away from everything else but has consistently been the top grossing casino because at the end of the day they knew it was day trippers and little old ladies and not young people looking to party that spend more money. Not to mention the fact it was built in the worst economy since the Great Depression and 3 surrounding states now offer gambling. There are a ton of ideas being thrown around with AC in general, I'd be interested in seeing what sticks.

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Revel was an awesome casino the had one two main problems both tied into it opening at the wrong time?

 

It is really hard to get the established whales to switch casinos. The clientele spent a lot of money on the rooms and in the restaurants but that doesn't bring in the big money.

 

Money dried up in the New York area over the past five years. Revel was trying to follow a strategy that Borgota took, but there just weren't enough big time customers. And I'm not talking about people willing to drop $1,000 - $5,000 at the tables, I'm talking about the people pull out $25,000+ at a table.

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So is the Revel Casino the "Hard Rock Park" of Atlantic City? Seems like such a HUGE and expensive resort to only last two years.

 

 

Pretty much. It cost over $2 billion to build, went into bankruptcy within a year, and was sold for pennies on the dollar. I personally hope they just re-open the casino.

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