jedimaster1227 Posted November 14, 2014 Share Posted November 14, 2014 (edited) WhiteWater has sent us a press release announcing a new licensing agreement they have made with NASCAR. Visitors to WhiteWater supplied waterparks around the world could soon see the famous NASCAR® trademark on some of the company’s rides and attractions. WhiteWater has signed a licensing agreement with NASCAR, one of the world’s best-known sporting brands. The deal will allow WhiteWater and its waterpark clients to use the logo and marks on approved themed rides and products based on the iconic NASCAR brand. “This is the first branding deal of its kind in the waterpark industry and we’re super thrilled to have entered into an agreement with this high-profile American company,” said WhiteWater founder and CEO Geoff Chutter. “Creating an experience around the NASCAR theme will certainly add to the WOW experience for our guests.” One of the first rides to bear the NASCAR logo will be WhiteWater’s multi-lane racing mat ride, currently being proposed to several parks. “As one of the most thrilling and exciting sports in the world, we look forward to working with the premier waterpark company in the business to explore this unique integration with the NASCAR brand,” said Blake Davidson, Vice President of Licensing and Consumer Products at NASCAR. “We select our licensees very carefully, and WhiteWater, with its global reach and emphasis on innovation, proved to be a great fit for our company.” Edited November 14, 2014 by jedimaster1227 Link to comment Share on other sites More sharing options...
Moose Posted November 14, 2014 Share Posted November 14, 2014 I like their rides well enough without being branded but this isn't terrible. The theming of the racing slide makes sense at least. Link to comment Share on other sites More sharing options...
cfc Posted November 14, 2014 Share Posted November 14, 2014 I don't know about increasing the "wow experience," but I agree that the NASCAR branding won't hurt. Link to comment Share on other sites More sharing options...
SharkTums Posted November 14, 2014 Share Posted November 14, 2014 Canadian company is going all 'Murica! Link to comment Share on other sites More sharing options...
RCjunkie Posted November 14, 2014 Share Posted November 14, 2014 Due to this sponsorship will all the racing slides now only take left turns? Link to comment Share on other sites More sharing options...
Sharman19 Posted November 17, 2014 Share Posted November 17, 2014 Link to comment Share on other sites More sharing options...
Jew Posted November 17, 2014 Share Posted November 17, 2014 Water parks throughout the south are probably lining up to purchase the whole package... Link to comment Share on other sites More sharing options...
coasterchitchat Posted November 17, 2014 Share Posted November 17, 2014 This would go really great on Cedar Point's Mat Racer since you can see Top Thrill Dragster when going down. Link to comment Share on other sites More sharing options...
Moose Posted November 17, 2014 Share Posted November 17, 2014 Water parks throughout the south are probably lining up to purchase the whole package... Never thought of this. Very good point. Link to comment Share on other sites More sharing options...
PeoplemoverMatt Posted November 18, 2014 Share Posted November 18, 2014 I have a feeling this thread is just going to go 'round and 'round in circles... Link to comment Share on other sites More sharing options...
DJeXeL Posted November 21, 2014 Share Posted November 21, 2014 https://www.youtube.com/watch?v=LvaeJFAvmv0 Link to comment Share on other sites More sharing options...
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