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Six Flags Great Adventure (SFGAdv) Discussion Thread


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With this and S:RoS at SFNE, it looks like Six Flags just had a massive amount of purple and blue paint and realized, "Hey, we can make people think we put in new rides and get rid of all this paint at the same time!"

 

 

Purple and blue look terrible on both coasters. What was wrong with the previous paint schemes?

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As if there was any doubt...

 

http://www.sixflags.com/greatAdventure/rides/bizarro.aspx

http://www.bizarroishere.com/

 

Opening Memorial Day Weekend — Something bizarre has taken place at Six Flags Great Adventure. The transformed Medusa has become Bizarro, a multi-sensory ride experience that will take you to another dimension of thrill.

 

Known for his clumsy and destructive attempts to emulate Superman, everything in Bizarro's world is twisted and backwards. The Bizarro experience begins the moment you enter the ride queue line through a custom-created comic book story. Climb aboard the newly-designed coaster cars with custom built audio in the headrest. Experience the sensation of flying as your feet dangle above the track. Plummet at 60 mph through Bizarro's freeze vision "cool zone." Twist and turn through seven loops, then blast past bursts of Bizarro 's fire breath and race by bizarre scenes and illusions. This mind-boggling 3,985-foot twisting journey of storytelling and high tech elements will take your imagination to another dimension.

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Yes, six flags posted this today:

 

"A Great Adventure on a Bizarro ride

Theme park bases coaster on supervillain

By Keith Ruscitti • TOMS RIVER BUREAU • April 1, 2009

 

 

JACKSON — For nearly seven months, roller coaster buffs nationwide have been trying to piece together the new theme of Six Flags Great Adventure amusement park's floorless thrill ride.

 

To those detectives who had Bizarro in the office pool, you win.

 

Appropriately, executives at Six Flags Inc., the parent company of Great Adventure, chose to unveil its new roller coaster theme and design on April Fool's Day. And the announcement culminates a months-long viral marketing campaign that captured the fancy of thousands of Internet detectives and amusement park aficionados.

 

"It's a way to get a buzz among coaster enthusiasts," said Jim Futrell, author and historian for National Amusement Park Historical Association. "This did create quite a buzz."

 

Since closing the Great Adventure and Six Flags New England theme parks last fall for the season, the company spent the winter months transforming the popular Medusa roller coasters. The company hired the innovative marketing firm 42 Entertainment to help promote the ride's reopening.

 

Part of the strategy was to release clues to the new theme through Twitter, Internet blogs and chat rooms. Copies of The Daily Planet were inserted in weekly and daily publications in the eastern region. The Daily Planet, the newspaper featured in the Superman comics series — provided clues to the thematic transformation of the roller coaster.

 

The end result of the transformation was a closely guarded secret among park officials.

 

According to 42 Entertainment CEO and President Susan Bonds, about 500,000 people were exposed to the Internet-based campaign. The firm estimates about 15 to 20 percent of those have been playing along in the alternative reality game.

 

Futrell said the same strategy was used successfully in 2007-08 by Hershey Park (Pa.), management to promote it's new roller coaster — Fahrenheit.

 

Bizarro has been one of the central characters in the Superman comics series since 1958. DC Comics, the creator of Superman, worked in conjunction with the promotion.

 

Riders of the roller coaster will get briefed on the mysterious background of the Bizarro character prior to stepping onto the roughly 3 1/2-minute trip.

 

"What better way to represent such a twisted, exciting character like Bizarro than with such a twisting, exciting roller coaster?" said Cheryl Rubin, DC Comics senior vice president of brand management in an e-mail.

 

Great Adventure spokeswoman Angel Aristone said some of the refurbishing includes a new sound system to enhance the ride.

 

The park opens for the season on Saturday.

 

However, the coaster won't be open to ride until a still-to-be determined date in May, said Aristone."

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