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Busch Gardens Williamsburg (BGW BGE) Discussion Thread

P. 443 - A Night at Busch Gardens' Christmas Celebration

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Halloween Harvest, or “Howl-o-Scream Lite.” Busch Gardens is sticking with its “reservations only/limited attendance” events with Halloween Harvest during October. This is sort of “Howl-o-Scream

Before this thread derails off course into a COVID discussion, I’ll just keep it simple:  everyone should follow their state and local guidelines.  This isn’t something up for debate on TPR. Now

The fact they they continued to do it and are continuing to do it.  Businesses don't continue unprofitable operations.  Then again, it is SEAS, so I guess anything is possible LOL.

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To my knowledge they are now halting any work on it until spring, so when they pick it up they will still have the station, queue, and testing among other things to complete. I'd not plan on an opening-day opening but I would be surprised if it is not open by spring break/April.

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Obviously they're the professionals but if you're building a new ride wouldn't you... I don't know? Tell people about it that way it actually brings people into your park.

 

Carowinds has already had at least 2 media events for their ride, they're filming a TV show and they're doing whatever they can to make sure everyone knows that they have a huge new coaster and everyone should come visit the park, spend money, buy season passes and ride the ride. They promoted it like crazy before the holidays to get people to buy Season Passes as gifts, they're promoting it now since construction is well underway... BGW is doing absolutely nothing.

 

I don't get the logic in building a huge new coaster and not telling people you have it. If nobody knows it's there, how will it increase revenue at the rate they probably hope to increase it given their current situation.

 

They're the experts but this is really confusing.

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LOL, watch, the ride will have already been open by the time they get around to actually announcing it.

 

Hard to say. The park does open on March 27 (and passholder preview day is usually the weekend before that).

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Obviously they're the professionals but if you're building a new ride wouldn't you... I don't know? Tell people about it that way it actually brings people into your park.

 

Carowinds has already had at least 2 media events for their ride, they're filming a TV show and they're doing whatever they can to make sure everyone knows that they have a huge new coaster and everyone should come visit the park, spend money, buy season passes and ride the ride. They promoted it like crazy before the holidays to get people to buy Season Passes as gifts, they're promoting it now since construction is well underway... BGW is doing absolutely nothing.

 

I don't get the logic in building a huge new coaster and not telling people you have it. If nobody knows it's there, how will it increase revenue at the rate they probably hope to increase it given their current situation.

 

They're the experts but this is really confusing.

Exactly.

You don't need to be an expert to know more advertising=larger crowds (most of the time).

It's sad to watch the Busch/Seaworld chain struggle right now but it's decisions like this that make it a little less surprising.

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Obviously they're the professionals but if you're building a new ride wouldn't you... I don't know? Tell people about it that way it actually brings people into your park.

 

Carowinds has already had at least 2 media events for their ride, they're filming a TV show and they're doing whatever they can to make sure everyone knows that they have a huge new coaster and everyone should come visit the park, spend money, buy season passes and ride the ride. They promoted it like crazy before the holidays to get people to buy Season Passes as gifts, they're promoting it now since construction is well underway... BGW is doing absolutely nothing.

 

I don't get the logic in building a huge new coaster and not telling people you have it. If nobody knows it's there, how will it increase revenue at the rate they probably hope to increase it given their current situation.

 

They're the experts but this is really confusing.

 

Spot on. Carowinds is advertising like crazy over Fury 325 since they are trying to bring in more people by the end of the expansion. Why is BGW not saying anything? I guarantee you BGW will sell more season passes if they already announce Tempesto. Theme park enthusiasts only account for 5% of the park's attendance, and the GP knows nothing about this ride but the structure.

 

I work in marketing, but it doesn't even take a 1st grader to figure this out. Busch/SeaWorld will gain something (money?) if they announce Tempesto earlier.

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Busch is restructuring many departments, including PR. Some have speculated it has to do with that.

That's what I was thinking too, but when you have a multi-million dollar investment going on, you would think that would be priority for whoever is still on board.

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I agree with most people here, I can only see this lack of announcement as a negative thing. This is the time of year when families start planning trips for the summer and judging by the BGW website, they would have no idea that BGW is opening something new this year. I am not a person who likes marketing by any means, but there's a reason why you should use it, it will bring people to your park! I LOVE this park, but they sure have made some odd decisions in the past few years...

 

Holiday World announced their coaster last JULY! I'm sure everybody around the park is well aware of Thunderbird by now.

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I agree with most people here, I can only see this lack of announcement as a negative thing. This is the time of year when families start planning trips for the summer and judging by the BGW website, they would have no idea that BGW is opening something new this year. I am not a person who likes marketing by any means, but there's a reason why you should use it, it will bring people to your park! I LOVE this park, but they sure have made some odd decisions in the past few years...

 

Holiday World announced their coaster last JULY! I'm sure everybody around the park is well aware of Thunderbird by now.

 

Holiday World had a MASSIVE pr event to announce Thunderbird. It was significant enough that I actually found it appear outside of the regular channels you would expect for a theme park like Holiday World.

 

Who knows whats going on with this but perhaps they see it as a cheap investment?

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Kentucky Kingdom just reopened with several of their old rides as well as new ones, including a new coaster, this year they are opening their SLC, and next year Twisted Twins. It doesn't seem like a Premier Clone would be on their investment radar.

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Kentucky Kingdom just reopened with several of their old rides as well as new ones, including a new coaster, this year they are opening their SLC, and next year Twisted Twins. It doesn't seem like a Premier Clone would be on their investment radar.

 

You never would of guessed it would be on bgw's radar as well. But its being built. But kk is opening alot of new stuff this year and more stuff coming so i assure you there not getting a premier clone like zach said

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