Shame on them for making such an offensive logo! This wouldn't be the first time that a ride was named after such a frightening creature. God knows there are people out there who collapse at the sheer names of rides like Viper, Mantis, Cobra, etc.... If they wanted to increase ridership they should have named it something friendly like "Sunshine" or "Care Bear: The Ride". Any decent marketing dept. would attach a slogan such as "get ready to hug those restraints!"
Seriously though, it is a thrill ride. Like most other rides, the name is meant to intimidate. That's why there is a coaster called Intimidator. If you really can't handle that logo that is too bad. Black widows are everywhere, possibly in your attic or garage.
As for the ride, i really wanted Pitt Falls Revenge but i guess this is okay. That's enough posting for me, i'm afraid of donkeys.